Humor in advertising

Reverse psychology has been known to work on children, boyfriends, even clients.

But on hungry New Yorkers and tourists?

 

 

 

 

 

 

 

 

 

 

 

 

 

 

If the owner of JoeDough Sandwich Shop in the East Village can have a sense of humor about a nasty review…

I’m there.

And I recommend it — sight unseen — to any of my friends and family headed to NYC.  Let’s give this guy some business! 

He’s funny.

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