You can tell some folk’s politics by the signs in their yard. But the logo on their coffee cup?
Wake up. It’s true.
A report by Buyology, Inc., a New York City firm that measures the unconscious
decision making that drives brand preference, links consumers’ politics to the brands they buy.
For example, Democrats are more likely to buy Starbucks coffee. Republicans prefer Dunkin Donuts’ brew.
No beans about it.
Partisanship also rears its ugly head in folks’ choice of car, insurance, sport and gaming system. Democrats prefer Jeep, Progressive, NFL and Wii; Republicans go for BMW, Allstate, Major League Baseball and XBOX.
But both parties agree on Coke, Google, VISA, Apple and Olay.
Wha? The Democrats and Republicans agree on five whole things? This is either a sign of a huge turnaround…
Or the end of the world.
Posted in Advertising, Commentary, Humor, Life, Politics, Shopping
Tagged advertising, Allstate, Apple, BMW, brand preference, Buyology Inc, cars, coffee, Coke, commentary, consumer behavior, Democrats, Dunkin Donuts, end of the world, Google, Humor, insurance, Jeep, life, Major League Baseball, New York City, NFL, Olay, politics, Progressive, Republicans, research firm, Starbucks, VISA, Wii, XBox
Wordvana
I learned a new word today…or, I should say, new to me:
HANGRY
As soon as I heard the word in conversation with a friend, I Googled it…and realized it was not just a word, but a phenomenon.
Hangry, simply stated, is that spirit-sucking irritability that results from being hungry. I experienced it today when I had too many errands to run and not enough time to eat.
While I am all-too familiar with the feeling, I had never had the perfect word to describe it.
Until now.
So I am no longer hangry; instead, I’m simply happy. ‘Cause the right word can do that for ya.
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Posted in Blogs, Commentary, Entertainment, Food, Humor, Life, Writing
Tagged blogs, conversation, eating, food, Google, hangry, Humor, hunger, hungry, Internet, irritability, life, perfect word, words, wordvana, writing