When the first trailer for “Dinner for Schmucks” popped up in theaters, I thought the premise was ridiculous.
A guy can only get promoted if he brings the biggest idiot to a secret corporate dinner? I mean, seriously — what were they smoking at the pitch for that movie?
But then, they assembled a dream cast. Paul Ruud. Steve Carell. Zach Galifianakis. And the clips look pretty hilarious.
I’ll bite.
But before I go to the movie this weekend, at least one of the morning or late night talk hosts promoting the film this week has to get the name right.
It’s “Dinner for Schmucks.” Not Smucks. Or Shucks. Or whatever the heck it is you guys are saying.
It’s schmucks.
Hearing everyone mispronounce this very common Yiddish insult is driving me insane. Is it a network conspiracy? Like the new show “—- My Dad Says” based on the Twitter account, where they have replaced the very common curse word with hash marks.
Is “schmuck” such a bad word that everyone has agreed to say it wrong? That’s even more ridiculous than the plot of the movie!
And it makes me want to go see it even more.
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It’s no secret that Conan — and, for that matter, all the late-night talk shows — are taped much earlier in the day.
(Sorry. I thought you knew. Oh, and the Easter Bunny? He’s really Russell Brand.)
It’s pretty fun. They open a thread on Twitter, make comments as events unfold on the show, and reply to tweets sent in by viewers.
Last night, Conan himself decided to lead the conversation. It was quite the event; they announced it hours ahead of time.
Then he live tweeted the show…on Facebook.
Now, I know some people use the two social media interchangeably. Their tweets post on Facebook and vice versa. I’ve complained about it before in this space.
But Facebook fans of Team Coco, back me up on this one: the endless stream of out-of-context one-liners that Conan posted from 11p-12a ET last night didn’t belong on Facebook.
They were tweets, not Facebook status updates. There is a difference, whether we like to admit it or not.
The Twitter audience is different. The expectation in language and content is different. The frequency, for cripes sake, is different.
I know I can hide Team Coco status updates on Facebook, just as I can hide Twitter feeds. I can also walk away, which is what I chose to do.
I’m just surprised that an entertainer who has been so social media savvy throughout his career — and even more so when his career tanked — would make such an amateur mistake.
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Tagged celebrities, comedy, commentary, Conan, Conan O'Brien, East Coast, Easter Bunny, entertainer, entertainment, Facebook, Facebook fan, Facebook status updates, Humor, Internet, late night, late night talk show, life, live tweeting, one-liners, open thread, Russell Brand, social media, social media savvy, Team Coco, Television, television taping, TV, tweets, Twitter