When you think of healthy, shiny, beautiful hair — what’s the first thing that comes to mind?
Did someone say purple kangaroo?
Perhaps a claymation-inspired one…with big doe eyes and hooves that flatten out in a creepy unfinished way?
I didn’t think so.
What does a purple kangaroo puppet have to do with hair anyway?
Nothing. That’s the point.
Aussie Hair Care is a highly recognizable brand. Their stylized kangaroo silhouette over a field of bold purple stands out on the shampoo aisle. And up to now, it has been a symbol of the Australian lifestyle — wild, untamed, carefree.
Now some product manager has decided carefree means cartoon and has turned that elegant symbol into a muppet who would be more at home on Sesame Street.
Sure, fuzzy mascots work for popsicles and Poptarts and even Pop Rocks — but how does this one embody the Aussie Hair Care brand or consumer? Do I really want to buy shampoo and conditioner from a kangaroo puppet with a tacky purple ‘do?
Not even.
Only another kangaroo would fall for that.
Simpler times
I never watched Sesame Street as a kid. I was all about Captain Kangaroo. I loved the Captain, Mr. Moose, Mr. Green Jeans, Dennis the Painter, Magic Drawing Board.
Plus, we didn’t have cable till I was in my teens.
They’re even doing a parody of Downton Abbey. I hope those bloody kids appreciate it.
I don’t remember Captain Kangaroo playing the celebrity card. When I Google the show, it lists the stars he had on the program from time from time. But that’s not what I remember.
I remember the cartoon “Tom Terrific.” Ping pong balls dropping from the sky. The Captain reading stories. Conversations with Grandfather Clock. Dancing Bear.
Man, I wasn’t nearly as shallow when I was young.
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Posted in Children, Commentary, Entertainment, Humor, Life, Television, TV
Tagged cable television, Captain Kangaroo, celebrities, children, commentary, Dancing Bear, Dennis the Painter, Downton Abbey, Google, Grandfather Clock, Humor, Jon Hamm, life, Magic Drawing Board, Melissa McCarthy, Mr. Green Jeans, Mr. Moose, parody, ping pong balls, Sesame Street, Supreme Court Judge, the celebrity card, Tom Terrific, TV