At first, I attributed the phenomenon to DVR-itis.
I was out Thursday night, and Friday was playing catchup on the NBC comedy lineup. Even fast-forwarding through the commercials, it seemed like promos for The Voice were on every break. So I started paying closer attention…
They were on every break.
And pretty much the same one, too…where Adam Levine says “I have to work with you,” and Christina Aguilera throws her arms up in the air and dances around in her big Star Trek captain’s chair.
By the time I finished 30 Rock, it wasn’t a promo anymore — it was torture. I was ready to talk…about anything.
[A 30 Rock writer even tweeted an apology for The Voice promo overload, but quickly deleted it. Job security, much?]
Now I read that Saturday Night Live* is being delayed tonight for a full two minutes to give the audience “an early look” at the new singing competition. Granted, SNL is a rerun this week, but…
COME ON!
There is a fine line between promotion and saturation, and NBC — you crossed it last Tuesday! I know you guys are excited to have anything new to crow about, but leave the audience wanting more, ya know?
At the rate you’re going, the audience is just gonna leave.
What’s left of ‘em.
* NBC delayed Tonight Show with Jay Leno Thursday by an astounding 12 minutes to promote The Voice. While in theory this practice is beyond egregious, I feel in this extremely rare case, NBC did viewers a favor.
Where’s the love?
There’s a whole lotta hatin’ going on Facebook and Twitter about tomorrow’s Royal Wedding.
It’s almost as annoying as NBC’s promotion of The Voice.
But how can Americans spew such bitterness upon these nuptials, when we typically lavish such love on all things British?
It’s so proper. It’s soooo not us.
And don’t we love the actors and actresses who hail from the British isle, with their superior dramatic training and — most importantly — their glorious British accents?
Didn’t we just bestow the Best Actor Oscar on the very worthy Colin Firth for his performance in The King’s Speech? We love him ‘exactly as he is’ — for his Mr. Darcy-ness — a quality that could not be achieved if he were not British.
You know it’s true.
So, America, try to recapture some of the love for the British that was in your heart when you gave The King’s Speech the Best Picture Oscar…when the very prickly, very American The Social Network clearly deserved to win.
It’s there. You’ve just forgotten.
(Ad campaigns will do that to you.)
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Tagged 4th of July, Academy Awards, advertising, Americans, Americans love British, Best Actor Oscar, Best Picture Oscar, British, British accent, British isle, celebrities, Colin Firth, commentary, Duke and Duchess of Kent, entertainment, Facebook, family, Humor, Independence Day, Internet, Kate and Wills, life, Movies, Mr. Darcy, NBC, news, Oscars, politics, royal wedding, Royal Wedding 2011, strawberries and cream, Television, tennis whites, The Kings Speech movie, The Social Network movie, The Voice promos, The Voice tv show, TV, Twitter, US Open tennis, Wimbledon finals, Wimbledon tennis