What a difference a day makes.
Sam Groth, an unseeded player from Australia, was last seen on the courts at Wimbledon in his traditional tennis whites. Nothing to mar the surface except the brand logo.
It is a different story today during his headline match on centre court with Roger Federer.
Note the sponsor patch that has been applied on his right sleeve. There is another out of view on his left arm as well.
Those last-minute sponsorships can earn a player $50,000 a pop.
When you add that to his projected winnings for losing in the third round — it looks that way at this point — Groth could walk away a Wimbledon ‘loser’ with close to a quarter of a million US dollars.
A good week.
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I wonder if a UK logo could earn that much?
Good idea!