What a difference a day makes.
Sam Groth, an unseeded player from Australia, was last seen on the courts at Wimbledon in his traditional tennis whites. Nothing to mar the surface except the brand logo.
It is a different story today during his headline match on centre court with Roger Federer.
Those last-minute sponsorships can earn a player $50,000 a pop.
When you add that to his projected winnings for losing in the third round — it looks that way at this point — Groth could walk away a Wimbledon ‘loser’ with close to a quarter of a million US dollars.
A good week.