I love watching movies on the big screen. Many of my friends prefer to stay at home.
They hate having their movie ruined by chattering, texting, rude people in the theatre.
Let’s face it — it happens more often than not.
And it might be getting a lot worse.
At a recent CinemaCon panel in Las Vegas, movie executives from Regal and IMAX chains said they both had discussed allowing texting during movie screenings to make the experience more interactive for younger viewers.
NO, NO, NO, NO, NO.
It’s bad enough already, with cellphones randomly lighting up the theatre and distracting your eye from the screen. Imagine what it would look like if they were on throughout the film. The incessant clicking. The chatter as people shared text messages.
If movie executives want to lose customers, it’s the perfect business model.
Text them that.