Tag Archives: seamless.com

Phone call

I saw this bus shelter ad for Seamless.com, an online food delivery service, in my neighborhood this morning:

image

How old was the copywriter?

I can remember calling to book a flight…sometimes still do if an agency is handling the travel arrangements for a business meeting that I’m attending.

Write for your audience, not yourself, young people.

And Seamless, if you send me a coupon code, we can forget all about this.

App-rehension

During the pre-show at my local AMC theatre, an oft-run promo asks, “Do cell phones dream?” Personally, I want to know…

Do cell phone apps turn themselves on?

cell phone iconsNine times out of ten — when I swipe the screen on my Samsung Galaxy SIII — a random app is ready and waiting instead of the home screen that I expect.

Sometimes my camera is open and pointed at my face (which can be scary when you’re not ready for it).  Or the Seamless app is offering me restaurant choices to peruse.  More often than not, Fandango is open to their current movie push ad, which I quickly skip.

(And we all know it doesn’t take much for me to decide that going to the movie is a very good idea.)

What is making these apps pop open?  Is it something in the way I swipe?  Simple chance?  Or evil marketing genius at work?

If there are any app developers out there reading this blog — and if you are…really? —

I’d love to know.

Starving, party of three

How do you spell BLT?

BLTSeamless.com, my favorite delivery folks, are discussing all the ways to make the tasty sammie with the three-letter name in their blog, The Delivery Bag.

Now, maybe I’m just starving because I’m on day three of a three-day cleanse — yes, I am starving but the idea of bacon, lettuce and tomato in any configuration is a fun way to pass the time.

When I make a BLT at home, I transform it into a BTCC — bacon, tomato, and cream cheese on whole wheat toast.  I’m not a big fan of lettuce, and the cream cheese just makes the sandwich that much more decadent.

Plus ‘CC’ are my initials — how cool is that?

So, how do you BLT?

Food stereotypes

Freshdirect.com, my favorite website for ordering groceries in the neighborhood, posted this ‘goodbye to summer’ today on Facebook.

I love the sentiment — the poster’s graphic look and feel, too.

But they can’t honestly be suggesting that my popsicles, fudge bars and toffee crunch bars — all reduced fat and sugar-free, of course — should be packed away with my summer clothes and flip flops….

Not even.

I find popsicles refreshing year round.  They are the perfect light dessert — that little taste of sweet that doesn’t linger compared to heavy cakes and pies.

They aren’t seasonal.  They’re sensible.

Of course, I feel much the same way about soup — love me some soup any time of year, especially in summer.  When the AC is cranked in public buildings, soup is the best way to warm up.

Turning up the thermostat also works.

Let’s give food a chance.