Twitter, that is.
I have lots of friends that just don’t get it and aren’t on it. And I get that. Twitter often causes more harm than good.
But when it comes to customer service, I stand behind the blue bird.
I have had far more success getting results with a single tweet than with hours on hold or emails that go seemingly into the void.
Cable company gripes? Send a tweet. The response is almost instantaneous.
Pizza delivery subpar? Tweet your dissatisfaction. The corporate account will respond, and you might even get a coupon.
And when something good happens, mention that, too.
When I had a high fever from an ear infection on Labor Day, I was relieved to discover the CVS Minute Clinic was open in my neighborhood, so after my visit, I tweeted a thank you.
Minute Clinic responded, asking how I was feeling — nice! — then sent me a direct message, requesting the address of the clinic I visited and my full name and email address.
I received a $20 gift certificate via email a couple of days later, and I would imagine my local Minute Clinic got some props, too.
Tweets matter!
The Sticky Egg 
The name game
Is your name Chris? Or Audrey? Or Dominic? There’s a Diet Coke out there with your name on it.
Literally.
I found this bottle with Chris’ name on it at a hoagie shop near the Amtrak station in Paoli, Pennsylvania. When I asked the employee at the counter about it, he had no clue what Coke was doing.
Which was helpful.
So I searched the bottle’s #ShareaCoke hashtag on Twitter and found a large community of people who had tweeted pics holding a bottle of Diet Coke bearing their own name! How lucky for them.
I tweeted my Chris pic. Hopefully he (or she) will appreciate it. And if someone out there finds the elusive Carla bottle, comment/tweet/email/Facebook me.
This is suddenly very important.
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Posted in Advertising, Food, Games, Humor, Internet, Life, Restaurants, Shopping, Travel
Tagged #shareacoke, advertising, Amtrak, Audrey, Carla, Chris, Coke bottle, comment, community, Diet Coke, Dominic, email, Facebook, food, hashtag, hoagie, Humor, Internet, life, marketing, Paoli Pennsylvania, promotion, social media, soft drink, the name game, Travel, tweet, tweets, Twitter, with your name on it